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A vivid new interpretation of where the Jeep brand could go in the future, the
Jeep Treo exemplifies the idea of "fluid imagination" thinking in a stunning,
unexpected package - a form and presence that challenges the brand's traditional
dimensions, but in the end, can still be viewed as authentically Jeep.
The Treo is the next-generation, urban-active Jeep - one that will allow it
to thrive in a city or campus environment, yet one that will easily take its
owner to the trailhead. All of this adaptable with the ability to use the
freedom of fuel cell technology.
Advanced, Efficient, Environmentally Accountable Propulsion
Treo's forward-thinking design brief is matched by its equally
forward-thinking alternative propulsion system. Imagined with an efficient,
hydrogen fuel cell powering all four wheels via dual electric motors, the Treo
is designed to operate in all conditions - while being sensitive and accountable
to the environment.
A Bold New Jeep Signature
Treo - a name meaning "three" in various languages - comes from the concept's
unique 2 + 1 seating configuration, which can be changed to accommodate a 2 +
gear scenario. The Treo's "face" presents a bold new Jeep signature - despite
the concept's compact dimensions.
The classic Jeep design elements - the seven slot grille, large "eye"
headlamps and the prominent windshield presence - are freshly nuanced and then
enhanced by a purposeful lower-front bumper with rugged, oversized tow hooks,
slightly exposed front suspension componentry and bolt-on fenders.
The Treo's shape narrows front-to-back, and culminates in a dramatically
tapered tail, which is augmented by twin, high-mounted spar wings that serve a
triple functional role as running, brake and tail lamps, cooling air intakes and
as the exterior mounting points for twin Jeep Rubicon bikes.
"Treo's look is rugged and purposeful - a truly imaginative evolution of the
Jeep 'face' with packaging that belies its compact dimensions. It has real
presence in the flesh, on that grows more interesting every time you look at it
- from every angle, " said Trevor Creed, Senior Vice President - Chrysler Group
Design.
Unique Interior Packaging "Driven" by "Drive-by-Wire" Controls,
Advanced Materials
An advanced drive-by-wire system provides a fascinating functional detail to
the Treo interior, which in turn allows for instant adaptability for either
left- or right-hand drive. The steering column, pedals and instrumentation are
all contained in one module - a single piece of sculpture that can be easily
slid to either side of the car - which mounts to a one-piece structural beam (a
second module contains the radio, GPS and HVAC controls in a touch screen that
is removable). This unique functional design feature, combined with the added
visibility provided by the Jeep see-through grille and its creative greenhouse
design, contribute to the Treo's roomy, air interior - allowing it to take full
advantage of natural and ambient light sources.
The overall effect of the Treo interior is one of spaciousness and usability.
Future-tech materials mesh with tactile textures and surfaces, which results in
an interior environment that's bright, open and functional. The Treo's rear seat
can be folded to store more gear, although the front wheels from the
exterior-mounted Jeep Rubicon bikes can be stored in the back without disturbing
the rear passanger.
"Treo's visionary vehicle packaging with its basic 2 + 1-seat configuration
and built-in versatility lends itself to future Jeep activity seekers - at an
entry-level price position. It is rugged and functional in genuine Jeep fashion,
but its adaptability quotient is taken to the next level and beyond," Creed
said.
For further information contact:
Jacquie Brown,
Senior Manager,
Public Relations,
Chrysler Jeep Australia
Phone: 03 9566 6321
Mobile:
0419 013 864
Email: jacquie.brown@daimlerchrysler.com
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