Magazines:   AutoSpeed  |  V8X  |  Silicon Chip  |  Real Estate Shopping:  Fancy Dress Costumes  |  >Kids Costumes  |  Cars  |  Buy Guitar  |  Halloween Costumes 
New Cars for SaleUsed Cars for SaleResearchNew Car ReviewsAuto NewsCar News ArchiveCar Finance

Toyota Named World's Top Automotive Brand

5 August, 2004

Request more information or a no obligation, free quote on the Toyota Prius

By completing the form below you authorise AutoWeb to forward your enquiry to a vehicle purchasing consultant.

The consultant will assist you with the information you require and will obtain their best purchase price possible for you on this vehicle.

This is a free service and you are not under any obligation to continue with a purchase.

Email Address:
Image Gallery
Click to enlarge
Toyota has displaced Mercedes-Benz as the world's most valuable automotive brand in the fourth annual global brand survey published by BusinessWeek magazine.

The Toyota brand was valued at US$22.67 billion, ranking it ninth among all global brand names - automotive or non-automotive.

BusinessWeek magazine noted that Toyota's improved standing was due to “rock-solid quality and the edge in hybrid cars”.

Toyota is the only Japanese brand in the top 10.

Toyota's brand value has risen from US$18.58 billion in the first 100 Best Global Brands survey in 2001, an increase of 22.0 percent in just three years.

Toyota this year recorded the largest annual increase of any brand in the top 20, rising by 9.1 percent.

Other automotive brands ranked in the top 100 are Mercedes-Benz (11), BMW (17), Honda (18), Ford (19), Volkswagen (48), Porsche (74), Audi (81) and Nissan (90).

BusinessWeek employs leading brand consultancy Interbrand Corporation to compile the brand value rankings.

Interbrand pioneered the world's first objective brand valuation method in 1987, developing a model with the London Business School.

To make the Top 100, brands must be global, generating significant earnings outside their home markets, and have sufficient marketing and financial data publicly available for preparing a reasonable valuation.

BusinessWeek is the world's largest business magazine with a worldwide circulation of 1.2 million copies and 5.6 million readers a week.

The 2004 Best Global Brands special report was published in the August 2 edition of BusinessWeek.

Request a free, no obligation quote on a Toyota Prius
Toyota Prius Hybrid 5 Door Hatchback Continuous Variable Request a Quote 
Toyota Prius I-Tech Hybrid 5 Door Hatchback Continuous Variable Request a Quote 

Toyota Prius New Car Reviews

Prius vs Insight

13 December, 2006
Both hybrids and both Japanese but otherwise very different

Toyota Prius: Across a Continent

05 February, 2004
5,395 kilometres in a week of driving

Toyota Prius Automotive News

13 December, 2005

Toyota Increases Prius' Safety and Luxury

12 August, 2005

Business Warms to Hybrid Technology

10 July, 2005

Tammy Macintosh Named Australia's Greenest Ce...

27 June, 2005

Toyota Makes Prius Even Better

22 June, 2005

Prius Introduced to Sydney Airport

21 June, 2005

Prius Wins Its Ninth International Engine Award

30 November, 2004

Latest Generation Prius Passes 1000 Sales

16 November, 2004

Toyota Prius is European Car of the Year

15 November, 2004

Prius One-Two in Energywise Rally

08 November, 2004

Prius Wins "Clean" Vehicle Rally in China

22 October, 2004

Toyota Prius Wins for Total Value

28 September, 2004

Prius Takes on Fuel Economy Rally Challenge

Copyright © 1996-2008 Web Publications Pty Limited. All Rights ReservedRSS|Privacy policy|Advertise|Contact Us
Consulting Services: Magento Website Development|Technologies : Magento Extensions|ReadytoShip