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Ford Motor Company of Australia Limited* today reported a net profit
after tax of $148.2 million for calendar year 2005.
Calculated according to the new Australian International Financial Reporting
Standards (AIFRS) introduced in 2005, the profit is a 23 per cent decline versus
the prior year. The company's previously reported 2004 calendar year profit of
$185.6 million was also recalculated under AIFRS and is now recorded at $192.3
million.
Net sales revenue for 2005 was $3.9 billion and resulted from sales of
129,140 vehicles.
"Our financial position in Australia for the 2005 calendar year remained
strong," said Ford Australia President, Mr Tom Gorman.
"However, the reduction in our profit and sales revenue versus the prior year
is a reflection of the market forces that became prevalent in the Australian
automotive sector during the second half of 2005.
"Rising petrol prices have had a significant impact on sales of large cars
and SUVs in Australia. Although this has had a flow-on effect on overall sales
of our Falcon and Territory model lines, we maintained strong market share of
each category during 2005."
Ford sold 53,080 Falcon vehicles during 2005, for a 33 per cent share of the
large car market. Territory remained Australia's top-selling SUV, with 23,454
vehicles sold during the year, which also gave the company a 33 per cent share
of the medium SUV segment.
Overall market share was 12.7 per cent, down from 14.2 per cent in 2004.
"We sold more locally manufactured vehicles in Australia during 2005 than any
of our competitors, placing us in a unique position to build on this strong
market presence," said Mr Gorman.
"The introduction of the BF Falcon and SY Territory in October 2005 allowed
us to maintain our competitiveness and introduced a number of class-leading
technologies, including the first six-speed automatic transmission on an
Australian vehicle, to our locally produced range.
"Actions underway in 2006 will further improve the attractiveness of these
model lines and introduce new customers to the Ford brand."
Other vehicles launched during 2005 included the all-new Ford Focus, which
went on sale as small cars began to dominate the Australian automotive
landscape.
"Initial availability concerns with Focus were resolved early in 2006 and we
are continuing to build momentum with sales of our imported small and light
vehicles," said Mr Gorman.
"The first half of 2006 has been challenging, with external market forces
continuing to have an adverse impact on vehicle sales. However, Ford Australia
has been very proactive in determining future product development and investment
strategies which will position us well for the future.
"The announcement of the company's involvement in the development of a new
global light commercial vehicle architecture program is proof of the engineering
and design capability we have here at Ford Australia and we look forward to
building on those and other export opportunities in the years to come."
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