Mitsubishi Motors Australia Limited (MMAL) continued to report strong sales growth during October, the company’s tenth straight month of increase, with a total of 5,233 vehicles sold during the month. On a year-to-date basis, MMAL has recorded a solid sales increase of 20.6 per cent against the market average of 8.6 per cent, and confirmed market share at 6.2 per cent.

The Triton utility range, including 4X2 with 357 sales and 4x4 with 669 sales, cemented its place as one of MMAL’s most popular vehicles, with YTD increases of 16.4 per cent and 35 per cent respectively. In run-out mode in the lead up to the new 2008 model year, Outlander sales were also solid, with YTD figures up 79.5%.

The all-new Lancer arrived in Mitsubishi’s Australian show rooms on October 12th, and sales for this eagerly anticipated new model were high, with 1,446 vehicles sold in the last two-and-a-half weeks. MMAL is eagerly anticipating the figures for new Lancer’s first full month of sales, and with benchmark levels of safety, expects the car to be a high achiever.

Other vehicles in the local Mitsubishi line-up performed consistently, including the Pajero four-wheel drive (531 sales), up 50.3% year-to-date and the locally-manufactured 380 sedan, which recorded 1,100 sales for the month.

Robert McEniry, Mitsubishi’s President and CEO, commented on another positive result for the company.

“With strong figures across the board and the introduction of new models, we are continuing to build a broad sales base and consolidate our market share,” Mr McEniry said. “And with the recent launch of the all-new Lancer, plus the upcoming Outlander update and the addition of a diesel 4x2 to our Triton range, we forecast this trend will continue in November and through into next year.”