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Mazda2 Wins Car of the Year in Japan

15 November, 2007

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The stylish and dynamic Mazda2 wins the coveted RJC Car of the Year Award; Mazda CX-7 wins best SUV -

Mazda Motor Corporation has announced today that the Mazda2 – known as the Mazda Demio in Japan – has been named the 2008 Automotive Researchers’ and Journalists’ Conference of Japan (RJC) Car of the Year. The Mazda CX-7 also won the special “Best SUV” prize.

The Mazda2 beat a highly fancied field that included the Honda Jazz not due in Australia until next year, and the just-launched Subaru Impreza.

In fact, so dominant was the Mazda2’s win, it amassed an incredible 403 points, 127 points more than the second placed Jazz.

The Mazda2 becomes the fifth Mazda to win this prestigious Japanese award since its inception in 1991. It is Mazda’s first win since the groundbreaking RX-8 took the award in 2003, one year after the Mazda6 (in 2002).

The Mazda2’s unique mix of distinct styling, superb handling and very competitive running costs won favour with the judges.

The Mazda2 received high marks from RJC for its great fuel efficiency and drivability. The new model is around 100 kilograms lighter than the previous model, and has a range of engines more economical than the previous generation.

The Mazda CX-7, the recipient of the 2008 RJC special award for Best SUV, is a crossover SUV with sporty, cosmopolitan styling. The Mazda CX-7 was highly evaluated by the RJC for its powerful and responsive driving dynamics thanks to its eco-friendly 2.3-litre direct injection turbocharged engine which is complemented by a six-speed Activematic transmission and the stable, comfortable ride quality provided by its suspension.

Mazda’s Representative Director, Chairman of the Board, President and CEO, Hisakazu Imaki, said, “We are delighted to receive these prestigious awards from the RJC. Under our product-led growth strategy, we launched the Mazda6 as the first of our next-generation models in 2002 and it won the RJC Car of the Year award.

“We’re pleased to be chosen again by the RJC for the Mazda Demio, the first new model we introduced after announcing our Sustainable Zoom-Zoom long-term technical development vision this year. We appreciate these accolades as a validation of where we are going with our products. Looking ahead, we will continue to strive to make cars infused with the Mazda spirit.”

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